Some of our Notary brothers and sisters are worried about the slowing down of files with interest rates being higher- but do not worry!Everything is okay!!! There is still plenty of business out there! If you've been in the industry a long time you probably already know our industry has always been feast or famine and things are just leveling out. Still, we are seeing a higher percentage of Notaries who are throwing in the towel after just getting started in the industry because they are worried, they won't make it. And, although there may be some out there that hope that the Notary pools will dwindle down for less competition, no one should give up just yet. Even if you aren't worried (which we hope not) you should always be thinking about how to market or expand your business.
Here are Five Free Tips That Can Help You Increase Your Notary Work
Tip #1- Focus First On Signing Agencies Who Have Business In Your AreaAll of us know that we have to sign up with every single Signing Agency out there (even if we are trying to work direct) so that we can fill up our calendars. Notaries often make mistakes by going after Signing Agencies that do not have enough business in their areas. I personally like to call this "spinning your wheels." It's like you're pressing the gas but not getting anywhere.
So, try this! Take 1-2 months to see who is actually sending you the most business while you continue to sign up with Signing Agencies. Over the course of a month see who sends the most orders from Snapdocs, Signing Order, and Zig Sig. Once you pinpoint exactly who has the most business in your area then you will know who to zero in on. Here's a list of Starter Nationwide Signing Agencies on and off these platforms if you need to get back to the grind of signing up. We've got more on our expanded hiring list, but this isn't all about Signing Agencies! We know you want direct business as well. And you should be diversifying as much as possible while things are leveling out.
Tip #2- Use Your Time Between Appointments WiselyWhen I was out in the field building up my own company while signing clients, I would use the time and distance I already drove to seek out more clients. If I ever had about two hours, or more, between my appointments I would map the closest Title Agencies to where I ended up and I would walk in. I, of course, was already dressed for work and I always have my business cards, resume, and any credentials that are commonly asked for in a nice folder, so I never had to have them request anything from me after I left. In the beginning, I got a lot of no not right now, or come back later... but the Yes was what I lived for!
Tip #3- Change Your Approach With Signing Agencies and Direct ClientsOwning a Signing Agency has given me a lot of insight into this one. It really doesn't matter if you are working with a Signing Agency or Direct Business. You really want to focus on what you can do for them! Do not let your first question be, "Do you have any business in my area?" Start with something like "How can I help you grow your business?" Or "What do you look for when you are hiring a Notary?" Here is a free video we did at Notary Stars about Direct Business titled What They Know That You Don't Know.
Tip #4- Create A Local Notary Coalition or AllianceThis might sound a bit cheesy to some of you, butit works. In fact, that's exactly how I got Unlimited Ink Notary off the ground! Initially, our Nationwide Signing Agency was a local team of just 8 Notaries who divided our city like a piece of pie, and we protected the business we brought in, only bringing more Notaries into the mix as needed. They became my work family, and we helped each other in so many ways until we made it! We will be talking about forming healthy partnerships with other Notaries at our next Notary Stars Unlimited episode this Wednesday. If you haven't registered yet- consider joining us by Registering Here. It's absolutely FREE! You can also watch all of the previous sessions on that registration page as well if you are interested.
Tip #5- Expand Your Services Here's a list of services you can consider adding: Apostilles, Life Care Planning Packages, Trust Signings, Wedding Officiant, I9 Verifications, Car Loans, Purchase Option Agreements, Credit Repair Services, Finger Printing, Field Inspections, Photo Assignments, and more!
And here's a list of clients you shouldn't forget exist as a Mobile Notary Public & Loan Signing Agent: Attornies, Medical Offices, Hospitals, Rehab Facilities, Assisted Living Facilities, Social Workers, Psychiatrist, Counselors, Senior Living Apartments, Schools, Real Estate Agencies, Churches, Car Dealerships, Insurance Agencies, Hotels, Banks, Jails, and Adoption Services.
Also, check out our most recent CommuniTip about "Spreading Your Business Cards Around Like Pixie Dust."as it fits the mood for this email.
We really hope that these tips help keep you pointed in the right direction and a lot more confident. Please have a wonderful week and don't forget to keep checking back on all of the free training & resources we have available throughout NotaryStars.com.
Watch The Podcast Replay About This Article with Abraham Zamorah The Notary Entrepreneur Below: